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CADBURY'S FRIGHTFULLY GOOD READ COLLECTION
A university project on packaging chocolate bars. The Cadbury Frightfully Good Read Collection is a fictitious collaboration between Cadbury and Wordsworth books, aiming to encourage children aged 10 - 13 to read more classics. The brief required me to create three wrappers featuring the characters of Frankenstein, The Hunchback of Notre Dame and Dracula, along with an outer box packaging.
This was a student brief and was not commissioned by Cadbury or Wordsworth.

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